A
Global Journey into Romance, Mystery & Colours
The Studio-Valaya Fall / Winter 2002 collection to be unveiled
at the Lakme India Fashion Week
A timeless collection with inspirations from Africa, India, Egypt,
China & Persia
New Delhi, July 30, 2002: Global inspirations
and rich colours mark the Studio Valaya Fall / Winter 2002 Collection
that will be showcased at the Lakme India Fashion Week 2002. The
show is scheduled for 9 p.m. on August 7, 2002 and will feature
select ensembles from Studio Valaya, the diffusion label from the
House of Valaya, which is a watered-down and more affordable version
of the couture label - JJ Valaya. This show precedes the JJ Valaya
Fall-Winter 2002 shows to be held in Delhi and Mumbai in September
2002, which celebrate the completion of 10 years of Valaya.
The new Collection is based on the basic
principle of Valaya - “the future of the past”, with
an underlying theme of ‘Modern Royalty’. The collections
entwine the past with the present and bear a contemporary look for
today’s man and woman. Inspired by influences from Africa,
India, China, Egypt & Persia. African tribal motifs and forms
... A collection of Indian georgette’s and jacquards in bright
colours with floral motifs and glitter and sequins work. Oriental
Chinese styles and motifs in muted tones of bright shades with emphasis
on button details. An Egyptian touch of deep shades with embroidery
in pastel colours. Inspired by Persian carpets, a collection of
crepes and dupion has fine resham work with antique mirrors and
metallic thread. The show culminates with a contemporary collection
of occasion dressing.
Commenting on the Studio Valaya Fall / Winter
2002 collection, JJ Valaya said, “ The Studio Valaya collection
epitomizes the spirit of Valaya in a younger and contemporary fashion.
It finds global influences and uses them in a young and spirited
collection for men and women”
The Studio Valaya shoot for Fall / Winter
2002 was executed at Delhi's exclusive, museum hotel, The Imperial
that celebrates the magnificence of beauty and aesthetics through
its interiors. The exquisite interiors of the hotel lend a mystical
aura that was in line with the theme of the new collection of ‘modern
royalty’ and ‘timeless beauty’. |